Sharing knowledge is what we do

07 Oct 2019 — Author: Jens Buelens
tags: Dashboard, Reporting, KPI, Analytics
blog image

4 common mistakes made in dashboard design

Dashboards can be very useful to visualize your data in an effective and clear way. Although good dashboards should be straightforward and easy to interpret, the process of building them isn’t always a piece of cake. Poor design, unclear visualizations and bad understanding of the stakeholder needs are some ...

read more
07 Oct 2019 — Author: Sam Van Renterghem
tags: Tealium, Tag Management, JavaScript, How-to
blog image

Tracking iframes with Tealium

Figure out how to track iframes with Tealium in a flexible manner. ...

read more
blog image

How to create actionable dashboards in 7 steps

Dashboarding has become more and more common as organizations look for methods to visualize their data in an effective way and gain useful insights. The power of dashboards lies in their ability to present complex information in a visual format through one single interface. They enable the stakeholders to get ...

read more
06 Sep 2019 — Author: Jens Buelens
tags: A/B Test, Testing, Adobe Target, Google Optimize, How-to
blog image

The what, why and how of A/B testing

A/B testing can be a very valuable technique to optimize your website and online content. Nowadays all big companies are continuously running A/B tests in order to learn about their audience preferences and enhance the effectiveness of their online efforts. But what are A/B tests? Why do ...

read more
blog image

8 steps to improve your Digital Analytics strategy

Lots of companies struggle with digital analytics strategy, from data collection to analysis and presentation. We defined the eight most important steps to help you super-charge your digital analytics strategy in a professional way. ...

read more